CRM
Leads come in from ads, search, your website and the phone. Matyx puts every one of them in one pipeline, follows up automatically, and shows you which marketing turned into booked water tests and closed installs.


What you get
We set up a pipeline that matches how your team sells, from new lead to booked water test to closed install, with an owner on every record. Automations send follow-up texts and emails and ask happy customers for reviews, junk leads are filtered before your reps see them, and every closed deal traces back to the keyword, ad or page that started it. Already run your business on ServiceTitan, Housecall Pro or Service Fusion? We connect the CRM to it, so new leads flow into your system and closed jobs flow back.
We learn how leads come in, who works them, and what happens after the water test.
We set up your pipeline stages, lead routing, follow-up and review automations, and tracking.
We connect your website forms, call tracking, ads, booking calendar and field service software.
You get one view of where every lead came from and what it turned into.
Why Matyx
Water treatment dealers are the businesses we know best and the ones we most enjoy working with. Helping a local dealer book more water tests, fill the install calendar and grow service revenue is the work our team loves most.

Not one vertical among dozens. It's the industry we were built on — so our strategies come from how these businesses actually grow, not borrowed from another category and bent to fit.

Lead cycles, install economics, salt delivery, service plans and system financing. We strategize for the specifics, not from a generic playbook handed to every client.

We become the system behind your growth, not another line item you manage. Start with one service or the full ecosystem — every pillar is built to plug into the rest.
clear answers
Yes. The CRM comes included with every Matyx package.
Yes. Your team gets its own login, and we'll walk you through the pipeline and lead reporting.
Follow-up texts and emails go out automatically when a lead comes in, books or goes quiet, and happy customers get an automatic review request after the job.
Yes. We connect your CRM and ads to the field service software you already use, including ServiceTitan, Housecall Pro and Service Fusion, so you don't have to change how your team works.